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Workshops |
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SAIM (Structured Analogical Ideation Method) is a proprietary approach to develop innovative product ideas by
a structured but fast and easy process using well-defined, purposefully selected analogies.
SAAM (Structured Analogical Analysis Method) is a proprietary approach that will lead to paradigm-shifting
business process and service ideas. This approach leverages proven solutions from radically different industries
and analogically adapts them to one's own industry. Because such ideas have already been successfully implemented
before, bringing the idea to fruition is both easier to execute and communicate, resulting in high success rates.
An alternative application of the SAAM approach is useful for developing new conceptual combinations of current
processes which can result in drastically redesigned business processes, models or service offerings.
SACM (Structured Analogical Communication Method) is a proprietary approach to develop the best venue to communicate
design intent through the entire product development process from concept to marketing. The workshop results will help
to maintain a consistent development focus and align development and marketing efforts.
Our workshops can be customized to address your specific challenges and culture - but most importantly, our results are
pragmatic.
Building Creativity Through the Use of Structured Analogy, Oakland University, Rochester Hills, MI Creativity and Structured Analogy Workshop, Hot Topics Workshop, Walsh College, Troy, MI
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